Westbeach 30th Anniversary Retrospective
A look at the last 30 years of Canadian snowboarding.
In 30 years the world has gone from dial telephones to instant information. Snowboarding was a weird invention by some geek in shop class, not even a sport, years away from a culture. In 30 years the world has changed so drastically that if you were somehow able to travel back to 1979 you would barely be able to function.
Westbeach has survived 30 years of good times and bad and has been a part of the Snowboard revolution since the beginning. This brand endures because of its connection with the sport, its belief in what it does, and by being just way too stubborn not to exist. Canadian snowboarding is a better place because of the brands that have come from it and moving into the future Westbeach will be right there as they have been for three decades.
When we set out to tell the story of Westbeach, we knew that it couldn’t all be sunshine and lollipops. There have been hard times, but those are the times that develop the character of the brand, and so we’ve told them as honestly as we can.
This blog will be an outlet for all the amazing, awful, interesting and hilarious stories and photos that we’ve pulled together in the last year. Enjoy.
Keep yourself informed – Sign up for the Westbeach newswire.
Westbeach
The Canadian Snowboarding Original
Celebrating 30 Years
